Tillamook is releasing a line of light yogurt, naturally sweetened with Truvia sweetener. The recipe has no artificial growth hormones, no artificial flavors, no artificial colors, no artificial sweeteners and no high fructose corn syrup, say company officials. The 10-flavor line is ready for national distribution and has been authorized by major grocery retailers in the Pacific Northwest.
“After 24 months of research and development we found the perfect combination of natural sweeteners, setting our brand apart from the competition” says Jay Allison, vice president of sales and marketing for the Tillamook, Ore.-based manufacturer. “We didn’t compromise and now our consumers don’t have to either.”
The 6-ounce yogurt cups contain 110 calories per serving, 35 percent less than regular low fat yogurt, and have a suggested retail price of $.85. The full line consists of Oregon Strawberry, Vanilla Bean, Marionberry, Raspberry, Peach, Mountain Huckleberry, Northwest Berry Patch, Pomegranate Blackberry, Lemon Squeeze and Dark Cherry.