Del Monte Fresh Avocado Pulp Wins Superior Taste Award

Del Monte Fresh Produce, N.A., Inc. has been awarded the Superior Taste Award with the maximum three stars for its fresh Hass Avocado Pulp by the International Taste and Quality Institute (iTQi). Its delicious, nutty flavor, visual appeal and silky smooth texture all ranked above 90% on the sensory evaluation charts with a total weighted average of 91.6%, say company officials.

Fresh avocado consumption continues to increase and as more consumers become familiar with its great taste and nutritional benefits. Del Monte’s Fresh Hass Avocado Pulp is a ready-to-eat and preservative-free avocado product that can be enjoyed in a variety of ways. It is perfect for retailers to add to their fresh produce and deli sections and for foodservice operators who want ready-to-serve fresh avocados with minimal spoilage.

“We are honored that our Hass Avocado Pulp has been recognized with the Superior Taste Award and a highest possible 3 stars,” says Dennis Christou, vice president of Marketing, N.A. “Our Hass avocados are enjoyed by consumers throughout North America and loved for their exceptional, creamy taste. We are excited to now offer avocados in a value-added format for consumers who enjoy the benefits of convenience and don’t want to sacrifice the fresh taste.”

The iTQi judging panel analyzed products on a blind basis and evaluated the food based on an overall hedonic feeling, as well as criteria like visual appeal, smell, texture and flavor. The Del Monte Fresh Hass Avocado Pulp was tested along with several hundred other products from companies from around the world. This is the fourth Del Monte Fresh product to receive a Superior Taste Award.

Superior Taste Award
for Del Monte’s Fresh Hass Avocado Pulp
www.delmonte.com

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