This back to school season, retailers can entice consumers Box Tops for Education products such as Green Giant Fresh Blueberries and Bagged Asparagus from Gourmet Trading Company.
The program ties in with fall back-to-school promotions. Retailers can increase profits by targeting the 31 million households who clip Box Tops coupons and focusing on the person who generally makes the purchasing decisions for these households.
“Blueberries are the perfect snack for kids and a natural fit for Green Giant Fresh and the Box Tops for Education program. Gourmet Trading Company is a key supplier for Green Giant Fresh and we are pleased to extend our relationship with them to include blueberries,” says Jamie Strachan, Green Giant Fresh president and CEO.
Julia Inestroza, Marketing Director at Gourmet Trading Company says, “We’re excited to partner again with Green Giant Fresh and, especially, the Box Tops for Education program. Berries, in particular, are such a kid-friendly snack, and to be able to have the BTFE coupon on the product will only help increase sales at the retail level while giving back to schools in need across the country.”
Green Giant Fresh Blueberries with Box Tops for Education are available in 4.4-, 6-, 11- and 18-oz pack sizes. Green Giant Fresh Bagged Asparagus with Box Tops for Education is available in 12-oz, 1-, 1.5-, 1.75- and 2-lb bags.
Box Tops for Education is a nationwide fundraising program dedicated to helping America’s schools. Families clip the Box Tops coupons from specially marked products and turn them in to their local school. The school then redeems the Box Tops coupons and receives a check to get the things they need—from books and school supplies to playground equipment to computers. Box Tops for Education is the #1 School Fundraising Program in which 80% of America’s K-8 schools participate.
Gourmet Trading Company