Milwaukee television station TODAY’S TMJ4 and Feeding America Eastern Wisconsin teamed up on Tuesday in an effort to provide one million meals to those Wisconsin families in need. The food drive was televised throughout the day in order to collect both food and monetary donations from individuals as well as businesses. RPE, Inc. joined the campaign by donating 40,000-pounds of potatoes to the cause.
“We’re a family-owned farm, and family has and always will come first. We know that in today’s world, there are some families who are struggling to make ends meet, and we wanted to give back to our communities to make things a little easier for them during the holiday season,” says Bill Wysocki, a co-owner of RPE.
RPE delivered the truckload of potatoes to Feeding America’s warehouse in Milwaukee on Tuesday after making a brief stop at the television station, where Wysocki was interviewed.
This is not the first time RPE has donated potatoes to help those in need. RPE began its partnership with Feeding America earlier this season and is donating around 8,000-pounds of potatoes each week to help win the fight against hunger. In November, RPE donated a truckload of potatoes to Hurricane Sandy relief efforts in conjunction with the Wisconsin Potato and Vegetable Growers Association and other potato growers in the state.
“It’s just the right thing to do,” says Russell Wysocki, president and CEO of RPE. “Families should have enough food to feed their families, even in hard times. We are fortunate to be in a position that we can add some fresh produce to help those individuals put dinner on the table.”