United Fresh Tour in Action

United Fresh continues the California Fresh Impact Tour this week with town halls and member visits in Sacramento, San Francisco, Salinas and Santa Maria.

More than 30 members attended the Sacramento event, where the discussion focused on advancing current policy initiatives in both California’s and the nation’s capitols. The tour picked up again on Monday in San Francisco with visits to members in the Bay Area and a breakfast with representatives from the San Francisco Wholesale Produce Market. On Tuesday, more than 50 industry leaders were in attendance at the Salinas town hall luncheon hosted by the Grower-Shipper Association of Central California. Wednesday, United Fresh Chairman-Elect Ron Midyett, chief executive officer, Apio and Tony Martin, CFO, Windset Farms, hosted a town hall with 30 members at Windset’s Santa Maria facility.

“We’ve had a full schedule and a strong turnout for our California Fresh Impact Tour,” says Tom Stenzel, United Fresh CEO. “We’ve heard a lot of feedback from members about how important immigration reform and food safety are to the vitality of their operations – all issues that we will be addressing at United Fresh 2013 and beyond.”

The tour continues today with a town hall luncheon in Oxnard and Friday with member visits throughout Southern California and the coastal growing regions, a town hall breakfast hosted by Westlake Produce in Los Angeles, a town hall luncheon hosted by Stater Bros. and Westlake Produce Company in San Bernadino.

Throughout the trip, members and staff will be posting updates and photos to the United Fresh Twitter and Facebook pages. Follow along online or attend a Town Hall to join in on the 2013 California Fresh Impact Tour!

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