“The Future of Food Retailing: Shopper Insights and Market Opportunities”, a new report from Packaged Facts, provides in-depth analysis of trends in four key retail channels through which foods and beverages are sold:
•Grocery—supermarkets, natural food stores, small grocery stores, ethnic markets, specialized food stores, and gourmet/specialty stores;
•Value—supercenters, mass merchandisers, warehouse clubs, dollar stores, and limited assortment stores such as ALDI;
•Convenience—convenience stores and drugstores; and,
•Alternative—online grocery services, vending machines, farmers’ markets and community supported agriculture programs (CSAs), and other alternative venues.
The Food Shopper Insights chapter of the report delves into the minds of grocery shoppers with primary research based upon proprietary data from an online survey of 2,000 U.S. adults who had shopped for groceries within 24 hours of being surveyed. Among the topics examined are: which types of stores they shop, how much they spend, how they plan for their trip and what in-store services they use; attitudes toward wellness, nutrition, food labeling, natural/organic foods, food safety, and store brands; and which food departments attract shoppers to stores.
The data analyzed in “The Future of Food Retailing” are largely derived from Packaged Facts February/March 2013 Food Shopper Insights (FSI) Survey, supplemented by data from our Food Shopper Insights (FSI) Survey conducted in June 2013. Each survey had a sample size of 2,000 U.S. adults who had shopped for groceries within 24 hours of being surveyed. The sample composition is representative of the national population by gender, age bracket, geographic region, race/ethnicity, household income bracket, and presence of children in the household.