Heart of Tea Increases New York Availability

HoT_Victorian_HDHeart of Tea, one of New York’s growing new beverage brands, has confirmed it is available at over 180 locations of drug chain Duane Reade as well as all New York locations of Whole Foods Market.

Heart of Tea founder Messi Gerami expects both retailers’ reputation for excellent product education and outstanding retail execution to positively impact Heart of tea’s growth.

Heart of Tea is currently available in four flavors: Peach and Pomegranate Orange as well as two newer flavors introduced this summer, Lemon and Victorian.

Heart of Tea comes in a 14-ounce custom designed glass bottle and has a suggested retail price of $2.49 per bottle.

Consumer and retailer feedback for the teas has been fantastic, with near unanimous acclaim for Heart of Tea’s distinct “truer tea” flavor, company officials say.

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