The eyes have it

A close-up look at eye care.

Bloodshot, itchy eyes, whether from irritating contact lenses or pesky allergies, can be maddening. These discomforts are the driving forces behind the estimated $1.6 billion retail eye care industry. According to Chicago-based IRI, for the 52 weeks ended December 1, supermarkets accounted for about 20% of eye/ lens care dollar sales, up a little less than 3.0% versus the previous year.

Top vendors Alcorn Laboratories and Bausch & Lomb accounted for about half of category sales. Below is a closer look at how the overall eye/lens care solution and eye/ lens care tablets and accessories categories performed as well as how each performed in just the grocery channel.


This entry was posted in 2014 04 Article Archives, Nonfoods for Profit and tagged , , , , . Bookmark the permalink.

Leave a Reply

Your email address will not be published.