Consumers just can’t get enough, and more are incorporating it into their everyday meals than ever before, say company officials, with dollar sales up 250% since last year. According to International Dairy, Deli & Bakery Association’s 2013 issue of What’s In Store, 78% of consumers say nutrient-dense foods like kale have a meaningful impact on their health, and 76% say health benefits are the reason to eat them more ofte, officials add.
In addition to being accessible, the Baby Kale European Salad Blend is a rich source of Vitamin A, Vitamin C and Protein. “The Baby Kale European Salad Blend is a perfect fit for Ready Pac consumers who are ready to ‘up their game’ with superfoods, but need a little help navigating their options” says Tristan Simpson, vice president of corporate communications. “At Ready Pac, we view Kale the same way as we view our brand; complex and deeply nutritious…yet incredibly adaptable. We’re excited to see this product pique the interest of curious, health-driven consumers everywhere.”