Category Archives: Perishables

FAL Healthy Beverages Announces Coco Joy Kids

FAL Healthy Beverages, a FAL Group brand has launched Coco Joy Kids, a naturally fruit-flavored coconut water for kids, containing no added sugar or … Continue reading

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CMI Identifies Consumer Behavior for Package Information

Understanding how consumers utilize package information to access web and digital information are key questions CMI is attempting to answer via a new test … Continue reading

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Sabra Celebrates Summer of #SalsaLove

Sabra Dipping Co. has relaunched its eight refrigerated salsas. As part of the relaunch, the brand is featuring in-field farmers singing to vine-ripening tomatoes in its … Continue reading

Posted in Perishables, Promotions, Uncategorized, What's New

Potandon Produce Offers Spider-Man 2 Promotion

Potandon Produce is teaming up with Sony Pictures Home Entertainment on its upcoming release of the new action adventure, The Amazing Spider-Man 2. On … Continue reading

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Del Monte Launches Complete Meal Salad Bowls

Del Monte Fresh Produce (Del Monte) is expanding its extensive fresh cut fruit and vegetable product offerings to include complete meal-single serve salad bowls … Continue reading

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Chiquita Brands Has an App for That

Chiquita Brands released an expanded consumer loyalty app, Chiquita FanFun. Developed with the help of FunMobility, the leader in mobile web promotion software, the … Continue reading

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Josie’s Organics Takes Home Packaging Design Award

Josie’s Organics romaine hearts packaging is tops – at least according to industry leaders gathered at the United Fresh Produce Association’s annual convention. The … Continue reading

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Tillamook Completes Packaging Redesign

Tillamook, the 105 year old farmer-owned co-op has completed a packaging redesign project for their full line of dairy products including ice cream, cheese, … Continue reading

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USApples Wants Consumers to “Take a Selfie”

U.S. Apple Association (USApple) is encouraging individuals to photograph their favorite summer moments with an apple in hand through its Summer Selfie Social Media … Continue reading

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Duda Farm Fresh Foods Announces Celery Recipe Contest

Although a staple ingredient in most kitchens, celery is rarely used in sweet applications—until now. To celebrate celery and the vegetable’s versatility, Duda Farm … Continue reading

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Ocean Mist Farms Mascot Wins Fan Favorite Contest

Ocean Mist Farms’ mascot, Arti the Artichoke, won the Fan Favorite Contest against other Salinas Valley company mascots in a social media contest conducted … Continue reading

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California Giant Berry Farms Offers Summer Solutions

California Giant Berry Farms has announced its latest consumer co-promotion, the Skinny Summertime Sweepstakes, with fellow fresh brand SUNSET Produce. By capitalizing on the … Continue reading

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Three Roth Cheeses Take Home Awards

Team Emmi Roth USA captured three awards at the Wisconsin State Fair Cheese & Butter Contest – two ribbons in the Smear Ripened category … Continue reading

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PBH Kicks Off Colors of Summer Contest

Produce for Better Health Foundation (PBH) kicked off the Colors of Summer consumer contest this week on the Fruits & Veggies—More Matters Facebook page. … Continue reading

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Local Farmers Partner with Giant Food to Expand Local Offerings

In partnership with more than sixty-three local farmers, Giant Food will offer an array of farm fresh produce grown within its store’s local communities. … Continue reading

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MountainKing Potatoes Invites Retailers to the “Summer Gold Rush”

MountainKing has announced the roll out of its Butter Gold “Summer Gold Rush” retail merchandising program for 2014 featuring high-graphic bins, comprehensive marketing support … Continue reading

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Rich’s Raises the Bar with Hershey’s

Rich Products Corp. is raising the bar on chocolate indulgence with the introduction of Rich’s Chocolate Bettercreme Made with Hershey’swhipped icing. Available nationally, this … Continue reading

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CMI Targets C-Stores with “Go-Go Fresh” Cherry Package

CMI is conducting a limited test of Go-Go Fresh cherries thorough the month of July in select markets and stores. The “Go-Go Fresh” is … Continue reading

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Summer Cuties Ready for Vacation Months

For the first time, Cuties Clementines and Mandarins from Sun Pacific are now available to retailers during the summer months.  Summer Cuties are making … Continue reading

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Non-GMO Sweet Corn Returning for Limited Time

A variety of non-GMO sweet white corn is returning for a limited time. Introduced in 2011, Amaize Sweet Corn was developed using traditional non-GMO … Continue reading

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CMI Declares July the Month of Jumbo Cherries

Columbia Marketing International (CMI) has declared July to be the month of jumbo cherries in response to the season’s larger than usual sizing and … Continue reading

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Domex Superfresh Growers Sets Their Sights on Washington State Apple Crop

Summer has just begun and there is still more planning and preparation needed to ready the new crop of Washington apples for the fall … Continue reading

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Mann Packing Introduces Snap Pea Sensations Kits

Mann Packing is launching Snap Pea Sensations – a proprietary vegetable kit developed in response to the popularity of complete kits, and the expediential … Continue reading

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Kalettes to Sprout Up in the Produce Aisle this Fall

This fall will bring the arrival of produce’s newest innovation: adorable and versatile Kalettes ­— the green and purple offspring of brussels sprout and … Continue reading

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Hiland Dairy Announces New Products for Summer 2014

Hiland Dairy has announced that it is bringing several new products to store shelves this summer, including multiple varieties and sizes of Greek yogurt … Continue reading

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