Tag Archives: cereal

Simplifying Cereal

Evolving consumer preferences for simple ingredients has fueled change in the cereal aisle. Continue reading

Posted in 2015 10 Article Archives, Center Store, FEATURED Articles

Kellogg’s Origins Highlights Traditional Ingredients In New Breakfast Offerings

With more than 100 years of experience in preparing wholesome foods, Kellogg’s has introduced Kellogg’s Origins – a collection of six new items including … Continue reading

Posted in Wellness, What's New

Cereal Behavior

Top cereal manufacturers are introducing gluten-free offerings in hopes of sparking the category. According to a number of industry observers, one reason for the … Continue reading

Posted in 2015 07 Article Archives, Center Store

Do Americans Prefer Name Brands or Store Brands?

Everyone has their favorite brands for at least some of the things purchased for daily consumption, including both food and other household items. Whether … Continue reading

Posted in News

Malt-O-Meal Brand Introduces Two New Ready-To-Eat Cereals

MOM Brands flagship Malt-O-Meal cereal brand announces the launch of two new ready-to-eat cereals to its lineup—Peanut Butter Colossal Crunch and S’mores—giving consumers even more choices … Continue reading

Posted in Grocery, What's New

MOM Brands Signs Definitive Agreement for Sale of Company to Post Holdings

MOM Brands today announced that it has entered into a definitive agreement for the sale of the company to Post Holdings in a transaction … Continue reading

Posted in News

Uncle Sam Cereals Receive Heart Healthy Certification by American Heart Association

Attune Foods, makers of Uncle Sam Cereal, a Non-GMO Project Verified fiber and protein cereal brand, brings in the New Year with the Heart-Check mark … Continue reading

Posted in Wellness, What's New

Barbara’s Expands Breakfast Offerings with Launch of Two New Cereals

Barbara’s, known for making cereals and snacks from simple, wholesome ingredients, has expanded its portfolio of Non-GMO Project Verified breakfast options with the addition … Continue reading

Posted in Grocery, Wellness, What's New

They buy what? Private label trends for 2013

While it didn’t come as a surprise to learn nearly all (96%) of shoppers buy private label grocery products today, I have to admit … Continue reading

Posted in Blogs, Web-Exclusive Content

96% of Consumers Buy Private Label Groceries

Nearly all consumers buy private label products when grocery shopping, according to a new study of 6,600 consumers conducted by Market Force Information. Of … Continue reading

Posted in News

Puffins, Barbara’s Best-Selling Cereal, Now Non-GMO Verified

Barbara’s new packaging of its cereals and snacks with the Non-GMO Project Verified logo is hitting store shelves nationwide this fall and tells the … Continue reading

Posted in Grocery, Wellness, What's New

Emerging Healthy, Low-Fat Granola Brand Bulumu Expands Distribution Through UNFI Partnership

Bulumu Granola, producer of low-fat granola cereals, will partner with United Natural Foods, Inc. (UNFI), the independent national distributor of natural, organic and specialty … Continue reading

Posted in Grocery, Wellness, What's New

Healthy beginnings

Better-for-you breakfast options are jump-starting consumers’ mornings and adding dollars to retailers’ cash registers. Continue reading

Posted in 2013 02 Article Archives, Selling Wellness

Positive grains

More and more, consumers are interested in healthier options when shopping the supermarket cereal aisle. Continue reading

Posted in 2012 10 Article Archives, Center Store

Talking Shop with… Jesse Garcia

The senior vice president of sales and chief customer officer for Minneapolis-based MOM Brands says his company is well-positioned to grow in the cereal … Continue reading

Posted in 2012 04 Article Archives, Talking Shop