Tag Archives: Generation X

Store Category Blurring to Continue, KRS Study Predicts

The results of a Fall 2013 survey of over 1200 U.S. Millennial, Generation X and Baby Boomer consumers, conducted by retail design firm King Retail Solutions (KRS), emphasized … Continue reading

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The Rise of Craft Beer in the U.S.

While the economic downturn has affected consumer spending across many sectors, craft and craft-style beers are defying recessionary trends with an impressive upward trajectory. … Continue reading

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SymphonyIRI Quarterly MarketPulse Survey Finds Gen-Xers Practicing Frugal Ways

Generation X, those born after the post World War II baby boomers, generally has a positive outlook on the economy, but that doesn’t mean … Continue reading

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