Tag Archives: HarvestMark

Food Forum: Mass merchandising Goliath meets its David

Personalization can change the rules in the battle for grocery shoppers. By Elliott Grant Since the 1960s, mass merchandising has been a winning strategy … Continue reading

Posted in 2014 08 Article Archives, Columns

HarvestMark Goes Mobile with ShopWell

YottaMark announced today that it has acquired substantially all the assets of ShopWell Solutions (ShopWell), the personalized food information company. YottaMark will integrate the … Continue reading

Posted in Perishables, Technology, What's New

HarvestMark Team Unveils HarvestMark 2013

YottaMark Inc., provider of HarvestMark, has announced the next generation of its product line: The new line-up introduces two new solutions: HarvestMark Insights, which … Continue reading

Posted in News

A clear view of food safety

As transparency becomes the norm, manufacturers and retailers are making adjustments to provide a farm-to-fork view of the food supply. Continue reading

Posted in 2012 07 Article Archives, Cover Stories