Tag Archives: Hass Avocado Board

New Hass Avocado Board Study Reveals Shopper Needs and Priorities for Avocado Purchases

Understanding shopper priorities when purchasing avocados is essential to maximizing avocado retail sales. The Hass Avocado Board’s new study Shopper Purchase Decisions and Influences … Continue reading

Posted in News

The Hass Avocado Board Teams Up with the American Diabetes Association to Promote Nutritious Eating and Diabetes Awareness in the Latino Community

The Hass Avocado Board (HAB) joins the American Diabetes Association in the national Stop Diabetes movement and has set a goal to help increase … Continue reading

Posted in News

“Taste” Messaging Most Compelling to Shoppers Purchasing Avocados

The Hass Avocado Board recently conducted a consumer insight study, Engaging and Influencing Shoppers at Shelf, which tested 20 different messages intended for use on … Continue reading

Posted in News

HAB Will Take Health Professionals on an Educational Journey

Hass Avocado Board (HAB) will be sharing the latest from its nutrition research and marketing program with the thousands of attendees at the Academy of … Continue reading

Posted in News

Research Shows Fresh Avocado Enhances Absorption of Fat Soluble Nutrients

Recent research published in The Journal of Nutrition, says that consuming a whole fresh avocado with either an orange-colored tomato sauce or raw carrots … Continue reading

Posted in News

Record Number of Recipes Submitted for Annual FMI Supermarket Chef Showdown

More than 130 supermarket chefs, representing a record 30 different retailers, submitted recipes for the annual Food Marketing Institute’s (FMI) Supermarket Chef Showdown before … Continue reading

Posted in News

Hass Avocado Board Study Provides Insights on Retail Pricing

A recent consumer shopper insight study conducted by the Hass Avocado Board, reported that product display, quality/ripeness and price are three key purchase motivators, … Continue reading

Posted in News

Study Shows Eating Half an Avocado Decreases Hunger

The Hass Avocado Board (HAB) has announced publication of a study that suggests adding one-half of a fresh avocado to a lunch may have … Continue reading

Posted in News

Hass Avocado Board Study Researches Shoppers’ Path-to-Purchase of Avocados

The avocado category continues to deliver impressive retail growth. Last year, retail volume exceeded 1.1 billion units and retail sales topped $1.2 billion. Hass … Continue reading

Posted in News

Hass Avocado Board Showcased New Nutrition-Driven Marketing Platform

As the Academy of Nutrition and Dietetics’ annual Food and Nutrition Conference and Expo (FNCE) from Oct. 19-22, the Hass Avocado Board (HAB) announced … Continue reading

Posted in Perishables, What's New

Hass Avocado Board Unveils Nutrition-Driven Marketing Platform

The Hass Avocado Board (HAB) announced a new, multi-year, science-based, food and wellness education program: Love One Today. This program encourages Americans to include … Continue reading

Posted in Perishables, Promotions, What's New

Study Shows Hass Avocados are Driving the Category

The Hass Avocado Board’s recent study Retail Sales Opportunity Analysis: Distribution and Sales of Greenskin and Hass Avocados indicates that Hass avocados’ sales and … Continue reading

Posted in News

Avocado Sales Grow by the Bagful

Retailers have an opportunity for potential increased sales and distribution of the bagged avocado segment, according to a recently published report by the Hass … Continue reading

Posted in News