Tag Archives: Iams

Mars, Incorporated to Buy Significant Portion of Procter & Gamble’s Pet Food Business

Mars, Incorporated and The Procter & Gamble Company announce that Mars has agreed to buy the IAMS, EUKANUBA, and NATURA brands in major markets … Continue reading

Posted in News

IAMS Wants to Know What’s in Your Dog Bowl?

IAMS recently announced its newest line of dog food – So Good! – made with 100% wholesome ingredients and no added sugars, dyes or … Continue reading

Posted in Nonfoods, What's New

Reigning cats and dogs

With consumers treating their pets like royalty, supermarkets have the opportunity to increase sales of pet foods and treats. A man’s home may be … Continue reading

Posted in 2012 10 Article Archives, Center Store

Pet project

Mastering the pet category is becoming a priority for grocers as manufacturers offer new products and merchandising strategies to keep customers coming back. Continue reading

Posted in 2012 02 Article Archives, Nonfoods for Profit