Tag Archives: Information Resources

IRI and SPINS Join Forces

Information Resources (IRI) and SPINS announced an expanded relationship focused on accelerating the growth of natural/organic and specialty products. The highly anticipated alliance will … Continue reading

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IRI and SPINS Create SPINS NaturaLink Segmentation to Generate New Perspectives on Consumers’ Attitudes

Consumers are increasingly embracing natural and organic products, and often they are as concerned about what is not in the products they buy, especially … Continue reading

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IRI Research Examines How Americans Eat

Information Resources, Inc. (IRI) recently conducted extensive research into the daily eating habits of Americans and found that the age-old image of a family … Continue reading

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IRI Acquires FreshLook Marketing Group

Information Resources, a provider of innovative solutions and services for consumer, retail and over-the-counter healthcare companies, announced  the purchase of FreshLook Marketing Group, a … Continue reading

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IRI Announces Most Successful Consumer Packaged Goods Brands of 2012

In 2011-2012, nearly 1,900 new CPG brands hit retail shelves across the U.S. multi-outlet geography, which includes traditional grocery, drug and mass market retailers, … Continue reading

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SymphonyIRI Group Rebrands to IRI

SymphonyIRI Group announced that it is embracing its founding name of Information Resources, Inc. and rebranding as IRI.  Andrew Appel, IRI’s president and chief … Continue reading

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