Tag Archives: J.C. Penney

From the Publisher: Avoiding missteps

As J.C. Penney has shown, Employing new business strategies are great, as long as they do not alienate shoppers. I just cannot get J.C. … Continue reading

Posted in 2013 06 Article Archives, Columns

Nonfoods Talk: Penney’s troubles

Most consumers no longer think of J.C. Penney as a cool place to shop. That is one big reason the chain is in such … Continue reading

Posted in 2012 07 Article Archives, Columns, Nonfoods for Profit