Tag Archives: M&M’s
Talking Shop with… Timothy LeBel, Mars
Timothy LeBel, vice president of sales—grocery/value/military for Mars Chocolate North America, discusses the overall state of the candy category. What is the state of … Continue reading
Posted in 2013 05 Article Archives, Talking Shop
How sweet it is!
A well-merchandised candy selection can add fun and excitement to a shopping trip, plus sweet profits to the bottom line. Continue reading
Posted in 2013 05 Article Archives, Center Store
‘Better With M’ Makes its Debut
Mars Chocolate North America introduced M&M’S Brand’s new integrated marketing campaign called ‘Better With M,’ which includes a new 30-second television commercial that will … Continue reading
Posted in Grocery, Promotions, What's New
Fans Elect New Color Mix for Special M&M’S Package
M&M’S have a colorful history that dates back more than 70 years. But never before have fans been given the opportunity to choose the … Continue reading
Posted in News
Perfect pairings
Suppliers and retailers partner on cross-merchandising programs to build sales and foster loyalty. When it comes to building relationships and boosting market basket rings, … Continue reading
Posted in 2012 08 Article Archives, Center Store
Happy Holidays
Seasonal offerings along with other new and unique items are bringing extra sweetness to the candy aisle. Continue reading
Posted in 2012 07 Article Archives, Center Store
Food Forum: Increase the power of the candy aisle
Clearing up the chaos and having an efficient assortment are just some ways to boost candy sales. By Timothy LeBel In these uncertain economic … Continue reading
Posted in 2011 12 Article Archives, Columns
