Tag Archives: NCBA

Beef Ads Ask, “What’s Your Dinner Made Of?”

Posted on Apr 23, 2013 by .
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The new “Beef. It’s What’s For Dinner.” consumer advertising campaign is premiering this month, bringing the recognizable tagline to older millennials and Gen-Xers. The … Continue reading →

Posted in Perishables, Promotions, What's New

Beef Checkoff Seeks Entries for National Retail Beef Backer Awards

Posted on Jul 2, 2012 by .

The Beef Checkoff Program issued today the call for entries for the annual National Retail Beef Backer Awards, a prestigious national awards program that … Continue reading →

Posted in News

A clear view of food safety

Posted on Jul 1, 2012 by .
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As transparency becomes the norm, manufacturers and retailers are making adjustments to provide a farm-to-fork view of the food supply. Continue reading →

Posted in 2012 07 Article Archives, Cover Stories

Beef Up Knowledge at the Meat Case

Posted on Feb 9, 2012 by .

The National Cattlemen’s Beef Association (NCBA) and the Beef Checkoff Program partnered with Merck Animal Health to launch Better Beef Sales, a new web-based … Continue reading →

Posted in News