Tag Archives: Pernod Ricard USA

Pernod Ricard USA Reveals 2014 Holiday Gift Pack Lineup

Pernod Ricard USA announced its holiday 2014 value added pack (VAP) line up designed to help retailers decorate their stores and drive incremental sales … Continue reading

Posted in Grocery, What's New

Talking Shop with… Adam Gold

Adam Gold, brand manager – ABSOLUT Vodka for Pernod Ricard USA, says hybrid products will continue to drive growth in spirits sales.  What is … Continue reading

Posted in 2013 10 Article Archives, Columns

Raising the Bar

New developments in alcoholic spirits are bringing sales and excitement back to center store. Continue reading

Posted in 2012 09 Article Archives, Center Store