Tag Archives: promotion

Coca-Cola Celebrates a Summer of Sharing

Coca-Cola’s summer campaign extends an invitation to America to ‘Share a Coke.’ For the first time in the U.S., Coca-Cola is personalizing the sharing … Continue reading

Posted in Grocery, Promotions, What's New

Star Ranch Angus Beef Summer Promotion Celebrates 100% American Beef

This summer, Tyson Fresh Meats is celebrating red, white and blue with a new Star Ranch Angus beef promotion focused on 100% Real. American. … Continue reading

Posted in Perishables, What's New

Heineken Unveils “Open Your Summer” Promotion

Heineken is unveiling the details of its Open Your Summer program, designed to reward and build on the excitement of summer’s celebrations through a … Continue reading

Posted in Grocery, Promotions, What's New

Vidalia Onion Announces 2014 Retail Campaign

The Vidalia Onion Committee (VOC) is launching a new long-term promotional campaign entitled “V is for Vidalia.” Launching April 21, it focuses on promoting the versatility … Continue reading

Posted in Perishables, Promotions, Uncategorized, What's New

Sunkist Growers Teams Up with “The Biggest Loser”

Sunkist is kicking off 2014 with a promotion to help consumers “peel away the pounds!” Teaming up with NBC’s hit series, “The Biggest Loser,” … Continue reading

Posted in Perishables, Promotions, What's New

Mrs. Butterworth’s Fans Can Win Trip to Busch Gardens

Mrs. Butterworth’s and Busch Gardens have partnered to create a promotional campaign based on the lifestyle preferences of its consumers. Leveraging proprietary market research, … Continue reading

Posted in Grocery, Promotions, What's New

Carl Buddig Announces Family Road Trip Promotion Winners

A librarian with NASA’s Langley Research Center, Cecilia Grzeskowiak, is $25,000 richer. She was selected as the grand prize winner in the Family Road … Continue reading

Posted in Perishables, Promotions, What's New

Eckrich Wins PromaxBDA Award for Operation Inspiration Campaign

Eckrich was awarded top honors for its “Operation Inspiration” campaign at this year’s PromaxBDA Sports Media Marketing Awards contest. The campaign won Gold in … Continue reading

Posted in Perishables, What's New

Fisher Nuts and Karo Syrup Announce Year-Round Partnership

Fisher Nuts and Karo Syrup announced the second year of their strategic marketing partnership to help promote both leading brands in-store during the holiday … Continue reading

Posted in Grocery, What's New

RUMBA Meats Invites Consumers to Share their Meal

For the 2013 holiday season, Cargill’s RUMBA meats is holding an online contest for consumers who would like to share a photo of their … Continue reading

Posted in Perishables, Promotions, What's New

Michael Schutt of Raley’s is the 2013 Mango Retailer of the Year

The National Mango Board (NMB) has honored Michael Schutt of Raley’s as their 2013 Mango Retailer of the Year. Finalists for the award, also … Continue reading

Posted in News

Sunkist Growers Joins Forces with The Biggest Loser

This season, Sunkist is joining forces with NBC’s series The Biggest Loser. Through a promotional licensing agreement with NBCUniversal Television Consumer Products, the brand … Continue reading

Posted in Perishables, Promotions, What's New

PMA: Catch the new Avocados From Mexico TV Spots at PMA

Avocados From Mexico will showcase the largest marketing program in the brand’s history at the 2013 Produce Marketing Association’s (PMA) Fresh Summit. The new … Continue reading

Posted in Perishables, PMA2013, What's New

GTC and Potandon Team Up in the Name of the Green Giant

Green Giant Fresh suppliers Gourmet Trading Company and Potandon Produce have partnered to promote Green Giant Fresh asparagus and Klondike Rose potatoes nationally at … Continue reading

Posted in Perishables, Promotions, What's New

USApple Asks: What Kind of Apple Are You?

If you were an apple, what type of apple would you be? As National Apple Month begins, the U.S. Apple Association is launching AppletizeMe … Continue reading

Posted in Perishables, Promotions, What's New

Del Monte Fresh Announces “Gold for Gold” Pineapple Promotion

Del Monte Fresh Produce announces the launch of a first-of-its-kind pineapple promotion: “Gold for Gold.” This consumer promotion encourages US and Canadian grocery shoppers … Continue reading

Posted in Perishables, Promotions, What's New

The United Family and Acosta Marketing Raise Money for MDA

The United Family, Acosta Marketing and manufacturers announced a record-breaking total for this year’s Muscular Dystrophy Association’s (MDA) Aisles of Smiles promotion to help … Continue reading

Posted in News

Star Ranch Angus Celebrates Small Successes

Tyson Fresh Meats is helping consumers celebrate their smallest successes at home with a new Star Ranch Angus beef promotion. The “Small Success” promotion … Continue reading

Posted in Promotions, What's New

Crunch Pak Features Unique Back-to-School Offer

Crunch Pak is offering a back-to-school promotion via its electronic billboard in New York City’s Time Square. Beginning Aug. 18, the electronic billboard will … Continue reading

Posted in Perishables, Promotions, What's New

Strongbow is Kicking off the Holidays

Strongbow Cider has the 2013 holiday season of entertaining and celebration clearly in its sights. This fall, Strongbow is taking the lead as the … Continue reading

Posted in Promotions, What's New

Les Hamilton Promoted to Executive Vice President of Hyland’s

Hyland’s, Inc., one of the oldest and largest manufacturer of homeopathic over-the-counter medications in the United States, has announced that Les Hamilton has been … Continue reading

Posted in News

Domex Launches Instagram Promotion

Building on the recent launch of a new consumer focused website, Domex Superfresh Growers is pleased to announce the launch of a new Instagram … Continue reading

Posted in Perishables, Promotions, What's New

Chairman’s Reserve Rolls with the Best of Them

This grilling season, Tyson Fresh Meats, the beef and pork subsidiary of Tyson Foods, is launching a “Roll with the Best” promotion for  its Chairman’s … Continue reading

Posted in Perishables, Promotions, What's New

Come just for the ‘Yum’ of it: A Grilled Veggie Party June 22 at Wegmans

Light the fire! Grilling season is here and Wegmans’ people are ready to show how America’s favorite cooking technique can make an entire meal … Continue reading

Posted in News

Produce Suppliers Team Up for Cause Marketing Campaign

Grimmway Farms, Cal-Organic Farms and other leading produce growers are teaming up with Sony Pictures Animation and Feeding America for a groundbreaking campaign in … Continue reading

Posted in Perishables, Promotions, What's New