Yoplait is making its debut in the freezer aisle with new products, Yoplait Original and Greek Frozen Yogurt Pints and Bars, available nationwide in this month.
New Yoplait frozen yogurt contains live and active cultures, real fruit and uses natural flavors. All flavors are low fat and a good source of calcium, with the Greek flavors also containing twice as much protein as regular frozen yogurt.
“Yoplait frozen yogurt is a refreshing and rewarding way to feel good about the nutrition of yogurt with a new smooth and creamy ice cream-like experience,” says Jill Feuerhelm, marketing manager. “We’ve taken the most popular flavors and transformed them into frozen yogurt. The first bite says it all.”
Yoplait Original Frozen Yogurt Pints will be available in Strawberry, Harvest Peach, Strawberry Banana, Cherry Orchard, Mountain Blueberry, Vanilla and Mixed Berry, with a suggested retail price of $3.99.
Yoplait Greek Frozen Yogurt Pints will be available in Honey Caramel, Strawberry, Blueberry, Peach, Black Cherry, Raspberry Fig and Vanilla with a suggested retail price of $3.99.
Yoplait Original Frozen Yogurt Bars are 1.75 fl. oz. and available in Strawberry Banana and Harvest Peach, having a suggested retail price of $4.93 for a box of 10. Yoplait Greek Frozen Yogurt Bars are 2.65 fl. oz. and are available in Honey Caramel and Raspberry with a suggested retail price of $4.93 for a box of six.