Naturipe's “The Very Berry Month of May”
By Grocery Headquarters Staff
Naturipe Farms has launched “The Very Berry Month of May” promotion and sweepstakes that will continue through May 31st. Each week will be dedicated to one specific berry: Strawberries (May 5th – 11th), Raspberries (May 12th -18th), Blackberries (May 19th – 25th), Blueberries (May 26th – 31st). Entrants can enter to win via the naturipefarms.com website for a grand prize of $500 to William Sonoma and one runner-up will receive $250 to William Sonoma. In addition to hosting the sweepstakes, Naturipe has partnered with prominent food bloggers to celebrate all things berries. Bloggers will create custom berry recipes, write guest blog posts for Naturipe’s blog and host their own giveaways. The bloggers will also be co-hosting Naturipe’s first Twitter party on May 21st at 4:00PM EST/1:00 PM PST. The conversation will be focused on ways to incorporate berries into one’s everyday life—from recipes, health tips and fun facts. “May is the perfect month for this promotion,” said Naturipe’s marketing manager Kyla Oberman. “Not only is it National Strawberry Month, all of our berries are hitting their peaks and consumers are ready for something new, delicious and healthy.” The promotion will utilize all of Naturipe’s social media outlets including Pinterest, Twitter and Facebook. “It’s exciting to see the increase of communication and engagement from our audience on these social platforms all about berries!” Oberman adds.