Master’s Cut features sweet, smoky, savory and robust flavors, which were inspired by consumer culinary trends. All products are gluten free, hormone free and have no MSG, nitrites or nitrates added. Each product also meets criteria for a heart-healthy food, as certified by the American Heart Association. Flavors include Sweet Smoked Ham, Pepper & Jalapeno Ham, Sweet Molasses Ham, Mesquite & Bourbon Turkey Breast, Santa Fe Turkey Breast, Sun Dried Tomato Turkey Breast, Cajun Style Turkey Breast, Pastrami Seasoned Turkey Breast and Chipotle Barbeque Chicken.
“We are extremely excited about the launch of Master’s Cut,” said Michael Sargent, brand manager for Kretschmar. “Its unique flavors and unparalleled quality have raised the bar for premium deli meats.”
For the product launch, Kretschmar enlisted Certified Master Chef Brian Beland as a brand ambassador. Chef Beland received his Certified Master Chef accreditation from the American Culinary Federation in 2010 following an eight-day cooking exam at the Culinary Institute of America, Hyde Park, N.Y. He is currently the Executive Chef and Director of Food and Beverage at the Country Club of Detroit and is also a Chef Instructor at Schoolcraft College in Michigan.
As a brand ambassador, Chef Beland created five original recipes using Kretschmar Master’s Cut and will make appearances on behalf of Kretschmar throughout 2014 at trade shows and food and beverage expos. Additionally, Kretschmar will execute a sweepstakes in which the winners will receive a trip to the Culinary Institute of America in Napa Valley where Chef Beland will give them a personal cooking tutorial.
“I’m thrilled to share with everyone Kretschmar’s newest product line, Master’s Cut,” said Certified Master Chef Brian Beland. “Its wide array of flavors and quality ingredients provide tons of possibilities in the kitchen. I’ve really enjoyed cooking with the meats and developing new recipes for Kretschmar. I know that consumers will appreciate its versatility and top-notch taste in their recipes as well.”