Category Archives: Selling Wellness

Consumer interest in healthy lifestyles is thriving and supermarket retailers realize they need to make wellness products a fundamental part of their store offerings. Grocery Headquarters’ new Selling Wellness section is a resource for grocery retailers looking to become more knowledgeable about this burgeoning category and learning to manage it more efficiently. This section educates readers on the latest trends, news and promotional tactics for products featured in all aisles of the store such as organics, naturals, functional foods and supplements.

Thirst-quenching opportunities

Consumers are demanding authenticity, ingredient accountability and meaningful innovation from better-for-you beverages. Continue reading

Posted in 2012 07 Article Archives, Selling Wellness

How sweet it is

Thanks to a plethora of better-for-you cookies, candies and other treats, consumers are quickly learning that they can have their cake and eat it … Continue reading

Posted in 2012 06 Article Archives, Selling Wellness

Good-for-You Getting Better

This is going to be a year filled with opportunities and challenges for the wellness and better-for-you categories. Continue reading

Posted in 2012 04 Article Archives, Selling Wellness

Wellness worthy

GHQ takes a glimpse at trends impacting key wellness categories and the hot items expected to drive growth this year. Continue reading

Posted in 2012 03 Article Archives, Selling Wellness

Healthy side up

Following an all-natural or gluten-free diet used to require making a trip to a specialty health food store or searching out a small corner section of the supermarket. Continue reading

Posted in 2012 02 Article Archives, Selling Wellness

Wellness winner’s circle

The economy may have slowed the number of products companies are launching, but it is clear by the submissions we received for the 2012 Trailblazer Awards that it has not curtailed the amount of innovation introduced to the wellness category. Continue reading

Posted in 2012 01 Article Archives, Selling Wellness

Frozen food forte

From appetizers to snack foods to entrees, the better-for-you frozen food category is heating up. By Carol Radice Time-pressed consumers are always looking for … Continue reading

Posted in 2011 12 Article Archives, Selling Wellness

Growing gluten-free

The gluten-free market is expected to double in the next four years. The biggest challenge facing retailers may be holding the attention of consumers. … Continue reading

Posted in 2011 11 Article Archives, Selling Wellness

United stands on wellness

United Supermarkets’ Living Well initiative earns the chain Grocery Headquarters’ “Wellness Retailer of the Year” recognition. By Deena M. Amato-McCoy Many supermarkets created wellness … Continue reading

Posted in 2011 10 Article Archives, Selling Wellness

Health & wellness purchasing trends revisited

In Phase III work on studying the Consumer Shop ping Habits for Wellness and Environmentally Conscious Life styles, the Global Market Develop- ment Center … Continue reading

Posted in 2011 10 Article Archives, Selling Wellness

Smart snacks

Manufacturers continue to innovate the better-for-you snack category, but the question remains—where is the best place for retailers to merchandise product? By Carol Radice … Continue reading

Posted in 2011 10 Article Archives, Selling Wellness

A natural glow

Product integrity and performance are driving natural and organic personal care sales. By Carol Radice Consumer interest in natural and organic skin, hair and … Continue reading

Posted in 2011 09 Article Archives, Selling Wellness

Fair for all

Fair Trade products may cost a little more, but increasingly consumers are willing to shell out the extra money knowing their purchase can affect … Continue reading

Posted in 2011 08 Article Archives, Selling Wellness

Reformulating function

Unique ingredients and health-driven benefits of functional beverages are serving as a growth engine for an otherwise mature beverage category. By Carol Radice Lucille … Continue reading

Posted in 2011 07 Article Archives, Selling Wellness

Greener pastures

Innovation has helped consumers realize that dairy products can be more than just a commodity. By Carol Radice Products such as cheese, milk, yogurt … Continue reading

Posted in 2011 06 Article Archives, Selling Wellness

Acting natural

The Natural Products Expo West show attracted a wide range of exhibitors. Here is a sampling of what the thousands of attendees enjoyed. By … Continue reading

Posted in 2011 05 Article Archives, Selling Wellness

Making a move

Modifications to the government’s dietary guidelines are expected to draw more shoppers to the wellness category this year. By Carol Radice As the political … Continue reading

Posted in 2011 04 Article Archives, Selling Wellness

Baby steps

Not all parents are fully committed to the wellness category when they shop for themselves, but they are more interested in organic and healthy … Continue reading

Posted in 2011 03 Article Archives, Selling Wellness

Begging for more

The natural pet set has expanded beyond food to include treats, toys, cat litter and more. By Carol Radice Sit. Stay. Stay healthy. While … Continue reading

Posted in 2011 03 Article Archives, Selling Wellness

Rising to the occasion

Convenience and healthy benefits provide a one-two punch for the better-for-you breakfast category. By Carol Radice Consumers are fast learning the benefits of eating … Continue reading

Posted in 2011 02 Article Archives, Selling Wellness

Winning in wellness

Grocery Headquarters’ annual Trailblazer Awards honor influential health and wellness companies across a number of segments. By Carol Radice As the health and wellness … Continue reading

Posted in 2011 01 Article Archives, Selling Wellness

Frozen food sales warming up

Products that address specific health & lifestyle issues are giving the category a boost. By Carol Radice Shoppers seeking healthier options have traditionally avoided … Continue reading

Posted in 2010 12 Article Archives, Selling Wellness

Natural appeal

When priced competitively, private label wellness products can attract consumers focused on value and health. By Carol Radice As the recession continues to grip … Continue reading

Posted in 2010 11 Article Archives, Selling Wellness

Sensible snacking

Innovative, healthier-for-you options are keeping interest in the natural snack category high. By Carol Radice At first glance, lentils, black beans and seaweed might … Continue reading

Posted in 2010 10 Article Archives, Selling Wellness

Wellness Forum: Talking calories

Grocers can help consumers get a better handle on how much they are eating. By Cary Silvers Americans have a curious relationship with calories. … Continue reading

Posted in 2010 10 Article Archives, Columns, Selling Wellness