Category Archives: What’s New

Opal Apples Return for Another Season

FirstFruits Marketing, marketers of the Opal apple, has launched its 2013 campaign with a new website, in-store POS and the announcement of a new … Continue reading

Posted in Perishables, What's New

‘Better With M’ Makes its Debut

Mars Chocolate North America introduced M&M’S Brand’s new integrated marketing campaign called ‘Better With M,’ which includes a new 30-second television commercial that will … Continue reading

Posted in Grocery, Promotions, What's New

Chelan Fresh Launches 2013 Marketing Strategy

In 2013 Chelan Fresh Marketing is launching a vigorous marketing campaign that includes co-marketing with The Laughing Cow cheese products, continued focus on the … Continue reading

Posted in Perishables, What's New

Got Milk? Campaign to Launch Superbowl TV Ad

Football stars from Michael Strahan to Hakeem Nicks have appeared in the National Milk Mustache ‘got milk?’ Campaign print ads for the past 17 … Continue reading

Posted in Perishables, Promotions, What's New

Pink Lady America Makes Apples a Family Affair

Pink Lady America (PLA) is starting the new year with a program designed to focus on those families at the orchard level doing the … Continue reading

Posted in Perishables, What's New

A Valentine’s Day Reservation

Retailers can help their customers step up their Valentine’s Day dinner at home this year with a juicy cut of Chairman’s Reserve Certified Premium … Continue reading

Posted in Perishables, Promotions, What's New

Jelly Belly Unveils New Disney-Themed Packages

Jelly Belly Candy Company has unveiled a new line of gifts for a variety of special occasions. Iconic Disney characters, including Mickey Mouse, Minnie … Continue reading

Posted in Grocery, What's New

Dole Food Company Rings in New Year with Website Refresh

Dole Food Company unveiled the new face of dole.com. The website establishes the Dole brand online, with a simple and clean design that is … Continue reading

Posted in Wellness, What's New

KIKU Apple Pouch Bags Now Available

CMI is partnering with retailers to take apple sales to the next level with its high-graphic KIKU shippers. Available in both a five-box euro … Continue reading

Posted in Perishables, What's New

Saffron Road Debuts Globally-Inspired Appetizers & Snacks

American Halal Company announces that its Saffron Road brand will be exhibiting at the upcoming Winter Fancy Food Show by the National Association for … Continue reading

Posted in Grocery, What's New

New Organic Options from Cascadian Farm

Cascadian Farm has introduced 4 new products and flavors in their line of Organic Granola Cereal and Organic Crunchy Granola Bars. The first flavor … Continue reading

Posted in Wellness, What's New

Tyson Foods Partners with Jack the Giant Slayer

Giant Flavor Tenders pairs a tried-and-true kid favorite – Tyson Chicken Tenders – with the 3D epic action adventure that families everywhere are anticipating … Continue reading

Posted in Promotions, What's New

ECR Software Corporation to Demonstrate New Consumer Checkout

ECR Software Corporation (ECRS) will be debuting its concept for a new consumer checkout experience at upcoming National Retail Federation (NRF) Annual Convention and EXPO, … Continue reading

Posted in Equipment, What's New

‘Got Milk?’ and Fuel Up to Play 60 Kick off ‘Breakfast Blitz’

Every day is game day, and breakfast helps set the tone. One of the best ways to be sure families  have the energy and … Continue reading

Posted in Promotions, What's New

Tecate, Tecate Light Kick Off National Retail Program

Tecate and Tecate Light, cervezas con carácter, announce the launch of their annual national retail program focused on helping U.S. Hispanics 21 and older … Continue reading

Posted in Promotions, What's New

Budweiser Black Crown to be Unveiled Jan. 21

It started with a bold experiment. A year ago, Budweiser asked its 12 brewmasters to envision their own unique version of one of the … Continue reading

Posted in Grocery, Promotions, What's New

Dos Equis Game Changer Program

Dos Equis, one of the fastest growing upscale import brands in the U.S., is taking the sports-viewing experience to a more interesting level at … Continue reading

Posted in Grocery, What's New

Bistro Bites Mini Pizzas from The Gluten Free Bistro

For those looking for a gluten-free snack are in luck. The Gluten Free Bistro has launched Bistro Bites Mini Pizzas. Available in Margherita and … Continue reading

Posted in Wellness, What's New

BARO North America to Open New Showroom

BARO North America has announced the upcoming grand opening of a new supermarket lighting design showroom at their headquarters in St. Louis, Missouri. BARO … Continue reading

Posted in Equipment, What's New

Mediterranean Snacks Introduces Two New Flavors

Mediterranean Snacks, maker of nutritious legume-based snacks like Baked Lentil Chips, Lentil Crackers and garbanzo-based HummuZ crispz, announced new flavors of both Baked Lentil … Continue reading

Posted in Grocery, Wellness, What's New

MilkPEP Kicks Off 2013 with Milk’s Breakfast Blitz

The Milk Processor Education Program (MilkPEP) is kicking off 2013 with its first-ever Big Game national retail display contest. It will offer cash prizes to … Continue reading

Posted in Perishables, Promotions, What's New

Roth Cheese Debuts with New Products, Promotion, Ads and Packaging

Roth Cheese is kicking off 2013 with the introduction of a full line of American original and international style cheeses in distinctive new packaging. … Continue reading

Posted in Perishables, What's New

Retail Chefs Wow in ASMI Challenge

The Alaska Seafood Marketing Institute (ASMI) is delighted to announce the winners of the inaugural Alaska Seafood Prepared Foods Challenge. Designed to celebrate both … Continue reading

Posted in Perishables, What's New

RPE Donates 40,000 Pounds of Potatoes

Milwaukee television station TODAY’S TMJ4 and Feeding America Eastern Wisconsin teamed up on Tuesday in an effort to provide one million meals to those … Continue reading

Posted in Perishables, What's New

Cargill Beef will Sponsor NASCAR’s 2013 Nationwide Series

When the 2013 NASCAR racing season begins in February at Daytona Beach, Fla., it will mark the fourth consecutive year Cargill Beef is supporting … Continue reading

Posted in Perishables, What's New