Tag Archives: Bud Light Platinum

Something’s brewing

Effectively merchandising light beers and booming niche products can help attract new consumers to the beer category. Craft beers have been getting most of … Continue reading

Posted in 2013 10 Article Archives, Center Store

Beers’ fighting spirit(s)

Beer companies have ramped up their efforts with new products, increased promotion and creative packaging to help retailers lift beer sales. As if the … Continue reading

Posted in 2012 05 Article Archives, Center Store