Tag Archives: Midan Marketing

Birchwood Foods Selects Midan Marketing as Marketing Partner

Midan Marketing, a full-service integrated marketing firm dedicated to the meat industry, announced that it has been selected to be the marketing partner for … Continue reading

Posted in News

Research Looks at Natural vs. Organic Fresh Meat Shoppers

Midan Marketing’s consumer research study, “Today’s Natural vs. Organic Fresh Meat Consumer,” takes an in-depth look at the consumers purchasing natural and organic fresh … Continue reading

Posted in News

Take a Peek into the Beef Consumer Mindset at the NCBA Trade Show

What will be the biggest drivers of beef purchases in 2014? How are consumers deciding what to pick at the meat case and on … Continue reading

Posted in News

Study Looks at Men’s Impact on the Meat Case

Midan Marketing’s newest market research study, Manfluence, reveals that men have changed, and it is time for the meat industry to reevaluate its target … Continue reading

Posted in Perishables, What's New

Study Shows Consumers are Willing to Pay a Premium for Branded Meat

 Are consumers more loyal to some branded meat products than others? How much of a premium are they willing to pay for their preferred … Continue reading

Posted in News

A Name Changer for Meat

The NPB and the NCBA unveiled its proposed changes to the fresh meat nomenclature and labeling for retail at the American Meat Institute’s 2013 Annual Meat Conference. Continue reading

Posted in 2013 04 Article Archives, Focus on Fresh

Midan Marketing Gets to the Meat of it

In response to all the media attention the meat case received in 2012, Midan Marketing conducted consumer research into consumers’ perceptions of the “most-talked-about” … Continue reading

Posted in News