Tag Archives: Millennials

Packaged Facts: Baby Boomers, Millennials Defining U.S. Foodie Culture

Foodies as a subculture of gastronomically adventurous individuals are a smorgasbord of shapes, sizes, ethnicities, and principles. They are, in essence, the personification of … Continue reading

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Impulsive Millennials Put Grocers to the Test

Revamped grocery store environments and new food shopping formats prove that Millennials are having a profound impact on the food shopping landscape. According to … Continue reading

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Consumers Like Their Snacks With a “Healthy” Twist

Whether salty, savory, or sweet; high, low, or no calories, consumers are looking for snacks that have a perceived health benefit, reports The NPD … Continue reading

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Parenthood Drives Millennial Demand For Antibiotic-Free, Organic Poultry, Meat

Following Foster Farms’ participation in the White House Forum on Antibiotic Stewardship and the company’s introduction of two new lines of poultry raised without … Continue reading

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Survey Says: Millennials Love Mayonnaise

In a recent U.S. survey by the Association for Dressings and Sauces, Millennials or Generation Y (born between 1980 and 2000) came out on … Continue reading

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Five Consumer Trends Shaping the Future of Food

Sluggish restaurant traffic growth and stalled sales in the center aisles at grocery stores are evidence that U.S. consumers’ eating behaviors are evolving.  The … Continue reading

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Millennials Don’t Like Interacting With Cashiers During Checkout

Retale, a location-based mobile platform connecting more than 3.5 million shoppers with their favorite major retailers locally, announced the results of a new commissioned … Continue reading

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Do Americans Prefer Name Brands or Store Brands?

Everyone has their favorite brands for at least some of the things purchased for daily consumption, including both food and other household items. Whether … Continue reading

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Companies May Be ‘Leaving Money on the Table’ in Health & Wellness—AlixPartners

The booming health & wellness trend in the food & beverage industry continues to surge and present new opportunities for companies in the sector. … Continue reading

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If you tweet it, they will come

Engaging Millennials is not as difficult as some may assume. Creating conversation is all about combining the right strategy with the right message. Continue reading

Posted in 2015 02 Article Archives, Upfront

Bridging the gap

Technology, changing personal and societal interests and evolving eating habits are changing how retailers market their stores to reach multiple generations. Continue reading

Posted in 2015 01 Article Archives, Cover Stories

Younger Generations Driving Fresh Food Sales

The age-old parental advice to “eat your fruits and vegetables” has taken hold.. From 2003 and 2013, consumption of fresh foods — fruits, vegetables, … Continue reading

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The malt beverage shop

A wide array of flavored malt beverages and related products, largely targeting women and Millennials, are bringing coolness and hip to the supermarket beer … Continue reading

Posted in 2014 12 Article Archives, Center Store

VOC Uses Digital Marketing to Reach Millennials

The Vidalia Onion Committee (VOC) successfully reached a younger audience, including Millennials, with this past season with its “V is for Vidalia” campaign. The campaign … Continue reading

Posted in Perishables, Uncategorized, What's New

Consumer Confidence in Food Safety Declines

Consumer confidence in the safety of foods and beverages sold in the U.S. has dropped over the past five years according to Multi-sponsor Surveys’ … Continue reading

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Millennials Look for Satisfying, Quick, Economical and Restaurant-Like In-Home Dinners

Millennials are the largest generational group next to Boomers  and source over two-thirds of their dinner meals from home, making them the apple of … Continue reading

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SymphonyIRI Report Recaps 2012 CPG Trends and Predicts Trends for 2013

Reverberations from the nation’s economic rollercoaster ride have been felt throughout the consumer packaged goods (CPG) industry for several years now, and 2012 was … Continue reading

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Shifting Shopper Behavior

Rising from the ashes of the recession, shoppers are hitting the stores with their smartphones and a new attitude. Continue reading

Posted in 2012 09 Article Archives, Cover Stories

Rise of the Millennials

Jefferies, the global investment bank, and AlixPartners, the global business advisory firm, announced the findings of their new joint study, Trouble in Aisle 5, … Continue reading

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